How we use cookies.
This policy explains what cookies we use on adastral.ai, why we use them, and how you can manage your preferences.
01 What are cookies
Cookies are small text files placed on your device when you visit a website. They are widely used to make websites work, to remember your preferences, and to provide information to website owners about how their site is used.
Similar technologies such as pixels, tags, and local storage work in a comparable way and are covered by this policy. We refer to all of these collectively as cookies throughout this document.
02 What cookies we use
We use three categories of cookies on adastral.ai. The table below summarises each category, what it does, and whether your consent is required before we place it.
| Category | What it does | Consent needed |
|---|---|---|
| Essential | Required for the website to function. These include cookies and similar technologies that keep the site secure, remember your cookie preferences, enable core functionality, and support error monitoring so we can identify and fix bugs. The site cannot work properly without them. | No |
| Analytics | Help us understand how visitors use the site - for example which pages are visited most and how people navigate. This information is used to improve the website. We use this data in aggregate and do not use it to identify individuals. | Yes |
| Marketing | Used to support our marketing activity, including showing relevant advertising to people who have previously visited the site. These cookies track browsing behaviour across sessions. | Yes |
We do not use cookies to collect sensitive personal data or to build detailed personal profiles for sale to third parties.
03 Consent and your choices
When you first visit adastral.ai, a cookie banner will ask for your consent before we place any analytics or marketing cookies. Essential cookies are placed automatically as they are strictly necessary for the site to function.
You have a genuine choice. You can accept all cookies, accept essential cookies only, or reject all non-essential cookies. We do not make it harder to decline than to accept.
You can manage or delete cookies at any time through your browser settings. Most browsers allow you to block or delete cookies from specific sites. Please note that blocking essential cookies may affect how the website works.
04 How long cookies last
Cookies can be either session cookies or persistent cookies. Session cookies are deleted when you close your browser. Persistent cookies remain on your device until they expire or you delete them.
- Essential cookies: typically session-based or short-lived
- Analytics cookies: typically 12 to 26 months depending on the tool
- Marketing cookies: typically 30 to 90 days depending on the platform
The specific duration of each cookie depends on the tool or platform that sets it. We review the cookies we use periodically and update this policy when our cookie use changes.
05 Third-party cookies
Some cookies on our website are set by third-party services we use - for example analytics platforms and marketing tools. These third parties have their own privacy and cookie policies which govern how they use any data collected. We do not control third-party cookies directly but we only work with services whose data practices we are satisfied with.
Where third-party services involve the transfer of data outside the UK, appropriate safeguards are in place as described in our Privacy Policy.
Specific third-party services in use include Sentry (error monitoring, data stored in Germany). Sentry's privacy policy is available at sentry.io/privacy.
06 Cookies and the law
Our use of cookies is governed by the Privacy and Electronic Communications Regulations 2003 (PECR) and UK GDPR. PECR requires us to obtain consent before placing non-essential cookies. UK GDPR governs how any personal data collected through cookies is handled.
We review our cookie practices regularly in line with ICO guidance and update our approach as that guidance develops.
07 Questions
If you have any questions about how we use cookies, contact us at hello@adastral.ai. Our full Privacy Policy is also available.
Adastral AI Ltd · SC886849 · adastral.ai · Effective 3 June 2026